Concrete Jungle

New York City is changing. Once again. We don't know yet how the city will look six months or a year from now. But what we know is that The Big Apple will appear with the new skin, maybe a different look, but always with the same spirit.

New Yorkers know that the skill this city tests the most is survival, it has always been like this; this is a place that makes you dream big but also every day reminds you that nothing is handed to you, and you have to work hard and struggle through if you want to see those dreams be coming true. The fascination about New York is that it is the only place that turns chaos into originality, madness into creativity, struggle into ambition, and success into fame. In New York, you have to show your fangs and pull out your claws if you really want to make it, you have to channel your wild spirit and be brave, show your attitude, and not afraid to be who you really are. Like in a jungle. In this editorial, we wanted to show you the wild spirit of New York in the beautiful shape of Ingrid Gregus, masterfully portrayed by Charles Farrah with the creations of fashion designer and ‘Project Runway’ Winner Irina Shabayeva.

The background for this project is some of the most iconic spots in the East Village in Manhattan, one of the last most authentic historic neighborhoods on the island, where brownstones, graffiti, rusty fences, and a hipster and the vibrant community still gives you the vibes of the glamorous 70s, when Andy Warhol, Jean-Michel Basquiat, Jimi Hendrix, and the Ramones used to hang out and perform in this area.

And you? Do you have what it takes to survive in this Concrete Jungle?

Article by Joseph Ralph Fraia @jrfstudio – jrfstudio.com

Location: East Village, NYC

Photographer: @cfaraphoto Charles Farrah

Designer: @irinashabayeva Irina Shabayeva

Hairdresser: @hairjess87 Jess Parol

MUA: @makeupbymara Mara

Model: @ingridgregus Ingrid Gregus